This question helps me to identify the respondents gender, without giving away an personal information. This question is useful because I’ll be able to base my college magazine towards a target audience.
Most respondents of my questionnaire were 17 years old, followed by 18 years old. This question was useful to help me to decide on a relevant topic for my college magazine depending what age group finds interesting.
I have found out that 70% of the respondents read magazines . This question does not cover the type of magazines. I found this particular question relevant because it helps me find out whether producing a college magazine would be for my target audience (students).
An even amount of the respondents would like to have fashion, sport and education to be included in the magazines.
This question would help me to understand what topics would be of interest to a young audience. Also 35% of the respondent wants true stories to be included in the college magazine. As they can relate it to their personal experience and also it can be inspirational.
Colour is symbolic of the gender of the target audience of magazines so it is really important as it defines the representation of the magazine. So I asked the respondents to select the appropriate colour scheme, and 46% of the respondent would prefer others colours than the options I gave.
I have found out that 70% of students would like a modern style for the front and contents page. This question is useful because I wanted to get the best format so that the style will appeal to the target audience. Only 30% of respondents wanted a magazine that was colourful and simple.
80% of respondents would like a celebrity to be feature on the front cover . This question is very useful because it helps me see that students are mainly influenced by celebrities and they would most likely to read the magazine.
However, it would be difficult for me as the editor because I wouldn’t be able to get a celebrity to represent my college magazine. Also I believe a celebrity would not represent the goals and lifestyle of student at CTK.
65% of respondents read gossip, this is very predictable because most popular press uses this technique to attract younger audience.
So, I may add gossip to my cover line to give it a twist and create excitement about educational social life.
43% of respondent spend £ 1.90 on magazine. I wanted to find out whether the cost of magazines can create an impact on their popularity and looking at the percentages , it shown the target audience minimum amount of money .
55% of respondents would prefer words on the content page so I want to make sure that I balance pictures and information. I wanted to asked this question because most of the young audience usually skip the content page and read the current new stories. 
No comments:
Post a Comment